Ghulam Qadir

Staff UI/UX Designer

LinkedIn

About

Highly accomplished Staff UI/UX Designer with over 7 years of experience leading end-to-end design processes, from user research and prototyping to front-end implementation. Proven ability to enhance user experience, drive engagement, and improve product performance through data-driven design, A/B testing, and the development of scalable design systems. Adept at collaborating with cross-functional teams to translate complex user needs into intuitive and high-impact digital solutions.

Work Experience

Staff UI/UX Designer

Techwards

Jun 2020 - May 2024

Karachi, Sindh, PK

Led comprehensive UI/UX design initiatives for diverse projects, applying design thinking and advanced prototyping to optimize user experiences and ensure technical implementation.

  • Led end-to-end UI/UX design for multiple projects, leveraging user research, A/B testing, and persona development to inform design thinking methodologies and enhance overall design processes.
  • Developed high-fidelity mockups and interactive prototypes using Figma and Miro, aligning designs with project goals and effectively managing stakeholder expectations.
  • Presented complex design concepts to stakeholders, integrating feedback and iterating rapidly to refine and optimize user experience flows.
  • Translated high-fidelity designs into clean, responsive HTML, CSS3, and SCSS code, ensuring cross-browser compatibility and adherence to stringent web standards.
  • Implemented responsive web designs utilizing Bootstrap and Tailwind CSS frameworks, ensuring optimal user experience across diverse devices and screen sizes.

UI/UX Designer

Symantec

Sep 2018 - Jun 2020

Karachi, Sindh, PK

Designed and optimized user interfaces for Symantec's CloudSOC and CASB products, significantly improving user retention and page performance.

  • Designed and implemented new features for Symantec's CloudSOC product, directly enhancing user experience and increasing user retention by 20%.
  • Troubleshot and resolved critical UX issues, ensuring a seamless and intuitive user interface across product functionalities.
  • Led the comprehensive UI revamp of the CASB product, leveraging Symantec's design system and PrimeNG to ensure brand consistency and improved user flows.
  • Collaborated with cross-functional teams, translating complex customer needs into effective design solutions validated through competitive research, A/B testing, and direct customer interviews.
  • Utilized agile design sprints to rapidly prototype and iterate on design concepts, optimizing for performance, accessibility, and cross-browser compatibility.
  • Converted high-fidelity designs into functional markup using Angular and PrimeNG SCSS, resulting in a measurable improvement in page speed.
  • Incorporated CSS best practices to enhance the overall codebase, maintaining a high standard of design and development quality.
  • Integrated stakeholder feedback and user testing cycles into the design process, ensuring optimal alignment with evolving user needs and expectations.

Frontend Developer

BrandUber

Sep 2016 - Jun 2018

Hyderabad, Sindh, PK

Developed and maintained user-friendly web pages and mobile features, creating high-fidelity designs and assisting with UX strategies.

  • Developed high-fidelity designs, wireframes, and interactive prototypes to visualize and validate user experiences.
  • Contributed to the development of robust UX strategies, enhancing overall product usability and user satisfaction.
  • Engineered user-friendly web pages using markup languages like HTML, focusing on intuitive navigation and accessibility.
  • Maintained and improved existing websites, and designed new mobile-based features to expand platform reach and functionality.

Education

Arts

University of Sindh

Jan 2018 - Dec 2020

Jamshoro, Sindh, PK

Web Design and Development

IndusBits - Digital Design School

Jan 2014 - Dec 2015

Jamshoro, Sindh, PK

Certificates

Google Analytics Certification

Google

Nov 2024

Google UX Design Professional Certificate

Coursera - Google

Sep 2021

HTML, CSS, and JS for Web Developers

Coursera

Jan 2021

Projects

PureVPN Pricing Engine & Campaign Design

Jun 2020 - Present

As an outsourced contractor, collaborated with PureVPN's marketing team to design campaigns, website banners, and optimize the pricing engine.

Intel No-Code Cloud Development Platform

Jan 2022 - Jun 2023

Conducted research, led A/B testing, and designed a comprehensive design system for an Intel no-code cloud development platform, including dashboard and drag-and-drop UI.

Chatwards AI Chatbot & Dashboard System

Jan 2021 - Dec 2022

Led the design process for AI chatbots, including user flows, UI, and establishing a comprehensive design system for chat interfaces, charts, and data tables.

Bookwork Platform Enhancement

Jun 2020 - Dec 2021

Led user research, persona creation, and iterative design for a platform, focusing on improving teen engagement and admin workflows.

Skills

UI/UX Design & Research

  • UI/UX Design (Web & Mobile)
  • Interaction Design
  • Wireframing
  • Low & High-Fidelity Prototyping
  • User Research & Analysis
  • Usability Testing
  • A/B Testing
  • Design Systems
  • Responsive Design
  • Design Thinking
  • Persona Development
  • Iterative Design
  • Data-Driven Design Decisions

Design Tools

  • Figma
  • Sketch
  • Miro
  • Adobe Photoshop
  • Adobe Illustrator
  • Webflow
  • Framer
  • LottieFiles

Frontend Development & Code

  • HTML5
  • CSS3 (SCSS/LESS)
  • Bootstrap
  • Material-UI
  • PrimeNG
  • TailwindCSS
  • Ant Design
  • Angular
  • WordPress
  • Cross-browser Compatibility

Project & Stakeholder Management

  • Cross-functional Collaboration
  • Stakeholder Communication
  • Design Sprints
  • Competitive Research
  • Customer Interviews